In “Driven by Difference”, David Livermore talks about the power of trust. Multicultural teams cannot be innovative unless people trust one another enough to share new, crazy ideas and then try them out. Livermore points out that likeability, competency, intentions, reliability, and reputation are all factors that are considered when one decides whether someone else is trustworthy or not. But each culture puts these 5 factors in a different order in terms of importance.
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